March 7, 2013

Why is it that advertising craftsmen so seldom study the old masters?

You wouldn’t imagine a painter, a musician, or a film maker becoming good at his art without first studying the old masters. Why is it then […]
February 20, 2013

Top 1% on LinkedIn’s 200 Million. What about you? Did it make you feel all warm inside too?

Nice work from LinkedIn to promote their new milestone, 200 million members. I received this email last week congratulating me on being in the top 1% […]
February 12, 2013

Close up with Toby Mills, Tonic’s new Digital Director

  Check out what Toby – Our Digital Director here at Tonic has to say about brand campaigns performing on the web.      
February 10, 2013

Could this be the best fashion art film ever and ever?

It’s been a while I haven’t seen an ad that catapulted an otherwise unknown brand at the forefront of the fashion world. Move aside Gucci, Vuitton and Chanel, […]