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February 20, 2013
Kashida launches its online store!

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Browse the playful and colorful collection of furniture and accessories that use the Arabic letters as ‘building blocks’ that transform and activate the space in thoughtful and tasteful ways. Letters you certainly want to live with.

www.kashidadesign.com

Founded in 2011, Kashida is a Lebanese product design & furniture line inspired entirely by Arabic letterforms. Embracing the various calligraphic and typographic styles of Arabic, Kashida aims to bring out a distinct perspective of Middle Eastern culture through modern design pieces.

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The ‘kashida’ is a technical term in Arabic script, meaning the elongation that bridges between two Arabic letters in a single word.

Driven by the mission of bridging between Arabic script and product design, Kashida was born. The company’s aim is to constantly reinvent unique pieces of art which answer modern society’s ergonomic and lifestyle needs.

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