Take a closer look at the latest advertising trends through Tonic blog. Handled by top professional advertisers, the published articles are rich with nifty tweaks to follow for maximum success. They carry valuable information for advertising followers coming in articles, infographics, listicles, and other forms.

Human-to-Human Marketing

Advertising

Human-to-Human Marketing

Imagine yourself stepping into your favorite shop, let’s say a coffee shop or a garments store. The place is all the same, but there is some certain thing which is wrong with it. When you get closer to the counter, and about to order the usual order, you find out …

Branding Image

Advertising

It’s not easy being a Suit

The over-simplified version of it is that we’re middle(wo)men: at the end of the day we’re liaisons- the messengers between the creative department and the client. We receive a brief, assess it, rewrite it to suit the creative minds, brief it in, get the work back and present it. Job …

Branding Image

Advertising

Why advertising is a good thing

Even after 17 years in the advertising industry I still love my job. Yet, when I look at my mom, I sometimes question if I could have done more with my life. She dedicated her entire career to teaching talented children in India who didn’t have the financial means to get …