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Advertising

IKEA’s new catalogue 2015 is the newest best gadget

How the IKEA’s new advert spoofs Apple in a non offensive and hilarious manner. The Swedish company IKEA is always in the front line of innovation and creativity. In both, their stylish & functional furniture industry, and the advertising campaigns they usually do. As other campaigns to remember lately “The smallest IKEA …

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Branding

Jeem for kids

      The new rebrand for Al-Jazeera’s Children Channel (JCC) saw the light, under the new name: Jeem TV. It’s always a pleasure to see a beautifully Arabic inspired brand come to life in such a modern and interactive form. The things a great designer can do with ONE letter, …

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Branding

DIY Sushi

We always appreciate great work and a project that got our attention recently is this one by design studio Kinetic. Created for Maki-San, Singapore’s first DIY sushi restaurant, the colourful identity features a number of patterns made up using hand-drawn ingredients (such as prawns and avocados). Overall the whole thing …