Branding Image

Advertising

Ramadan acts as ‘Super Bowl for adverts’ in the Middle East

This article was originally published on CNN.com, By Daisy Carrington, on July 29, 2013. Khaled Gadallah, our Executive Creative Director voices his opinion about the state of advertising and media consumption during Ramadan.   “For those that live and work in the Middle East, Ramadan is a period of considerable downtime. In many …

Branding Image

Advertising

Gorillas cute enough to be saved?

  Wildlife organizations have jumped on the bandwagon in recent years to ‘save the pandas’ forgetting that there are other endangered animals in the world. A TVC created by Ogilvy & Mather Chicago for APES (A Project of the Conservation Trust) highlights the importance of conserving all wildlife—not just the …

Branding Image

Advertising

Have you ever had an agency crush?

I have a confession to make. I have several agency crushes. I love W+K and Droga5, I love BBH, and Sid Lee. They are all agencies who repeatedly change the status quo and do this with intelligence, grace, soul and a lot of heart. In this category I also place …