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Advertising

Tonic International enters West African market

It’s been probably one of the biggest advertising, PR and Media pitch Tonic has had in a long time, involving several companies and countries coming together as one unit. The prospect – PZ Cussons Nigeria. It was a busy week, but in the end, ‘The Gang’ as we nicknamed ourselves, …

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A remarkable day for technology, innovation and… automobiles!

Ever wondered why some of the brightest and most startling inventions usually tend to make their appearance on the first of April? This year, I’m wondering why most of these (expected) fabulous inventions seem to be automobile-related? Check out the following blurbs, videos and images to discover what I mean. …

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Samsung Gives A Human Completely Digital Skin

Samsung Portugal’s latest advertising campaign called Explore Your Dual World by Excentric, projection mapper Oskar e Gaspar and video agency Droid I.D. shows some of the craziest projection mapping you’ve ever seen. The spot features a person transforming into living multimedia through digital projectors. It starts with a model sitting …