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Project Re: Brief by Google

Contrary to popular belief, Internet advertising, as we know it is actually 18 years old. In all this time, despite all the technology and channel innovations that have taken place, one thing sadly remains the same. Online ads are used simply to inform – more than they are used to …

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Tonic Africa pays a visit to the UAE

Taking advantage of a group management meeting in Dubai, Tonic Africa had the opportunity to take in some of the local culture. Apart from the usual must sees – Dubai Creek, MOE, Burj Al Arab, Burj Khalifa, Souk Madinat and the likes, we also went further afield to Abu Dhabi …

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The Top 10 Arabic Graphic Design cliches

On arabictypography.com, Tarek Atrissi wrote a good and fun-to-read article about the top 10 Arabic graphic design clichés. I have to agree on the (all dressed in Gold) and on the (I want Al Jazeerah logo too). On the other hand I do not think that the palm tree is …